AI Insights · Timothy · April 2025
Top 5 Match 3 Games on iOS in New Zealand: Q1 2025
Explore the performance of the top 5 Match 3 games on iOS in New Zealand during Q1 2025, including trends in downloads, revenue, and active users.
In the first quarter of 2025, the Match 3 game category on iOS in New Zealand showcased diverse performance trends. Data from Sensor Tower highlights the top five games: Royal Match, Candy Crush Saga, Gardenscapes, Gossip Harbor®: Merge & Story, and Travel Town - Merge Adventure.
Royal Match experienced a consistent increase in weekly revenue, peaking at approximately $48.5K by the end of March. Downloads started at 1.9K, dipped mid-quarter, but recovered to 1.3K. Active users initially decreased from 44.3K to 37.7K but climbed back to 43.7K.
Candy Crush Saga maintained stable revenue, with a peak of around $36K in mid-March. Downloads showed a declining trend from 2.1K to just over 600 by the quarter’s end. Active users fluctuated, ending at approximately 8.4K.
Gardenscapes had a revenue peak in early February at $20K, followed by a decline to $15.8K. Weekly downloads started at 1.7K, reaching a low of 989 in early March, while active users saw a slight drop from 13.3K to 12.5K.
Gossip Harbor®: Merge & Story showed strong revenue growth, peaking at $15K in late March. Downloads started at 934, dropping to 528, while active users peaked at 15.3K in mid-March, closing at 14.7K.
Travel Town - Merge Adventure had revenue fluctuations, peaking at $10.8K in late March. Downloads hovered around 1K, with active users increasing from 3.6K to 4.2K by the quarter’s end.
For more detailed insights and trends, visit Sensor Tower's comprehensive analytics platform.